Coors Light Serotta Pro Bike – 1991.
I was excited to see this linked on the Velo News site today. I’m proud to say that I was the lucky guy chosen to build these bikes while I was at Serotta in the early 1990’s. It’s hard to explain how exciting it was to build bikes that I knew were going to be ridden by some of the strongest riders on the pro circuit and in the biggest races of the season…and opening a magazine and seeing the bikes being hammered on by the Coors Light boys was over the top cool. I’m happy to see that this bike has been saved and preserved.
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